I joined the group 15 years ago at a company called Sopres, today the business of WDM Belgium. The passion for data combined with my interest to work in a company with an open and fun company spirit lead me to the group.
Describe your entire career path and the choices you have made.
I joined WDM Belgium to be part of their sales team. After a few years I became Sales Director and reorganized the sales teams from being product oriented towards client and sector oriented. The work had impact on more than just the sales teams; the entire company grew towards a more client oriented company.
As Norbert Verkimpe became Regional Director of region BeNeFra and responsible for the Marketing Solutions Competence Center in February 2009 , I took over the challenging role as MD of WDM Belgium. Since 2010 we have actively build B2C and B2B solutions and I have also become MD of the company Spectron Business Solutions.
What is important to you at work?
For me it is important to work in an environment that enables me to continue the evolving work of making WDM Belgium and Spectron Business Solutions significant actors within the business of data solutions and to be a well-working link between clients and organization.
Today I focus on creating a winning team and to use more female values such as openness and dialogue. It is important for me to create a company open for change, to work with a motivated team of experts and to have people around me willing and able to innovate.
Why have you chosen to stay in the Group?
I have chosen to stay in the group because I have a passion for direct marketing solutions, love working with my colleagues and the thrill of leading and innovative companies.
How would you describe the “Bisnode culture” in a few words?
For me the Bisnode culture stands for sharing and the sharing attitude within the group is of great importance to me. Nowadays, you are what you share. The Bisnode culture stimulates me and pushes WDM Belgium and Spectron Business Solutions in being an innovative team of data experts in Belgium. The Bisnode culture also promotes entrepreneurship which I also find an important value to ensure success.